I’ve been toying with an idea lately—I’ll warn you upfront, though, it’s not rocket science. If you’re looking for rocket science, goals aren’t your place. And, heck, maybe that’s part of the problem—you’re complicating things. Here’s what I’ve been toying with lately…

At least mine is. This morning I put together a hard workout for a small swim group I’ve joined in White Bear Lake, MN. The details of the workout don’t matter other than knowing that the workout included 5 Rounds of 5 different swimming components. The hard of the workout jumped on for a ride early on. By Round 2, I was ready to quit. By Round 4…

I’ve opened my big mouth: I’m writing a book! Telling people—a lot of people—is something I firmly believe you should do when you identify a BIG, SCARY, HAIRY GOAL you’re going to pursue. Why? Cuz it makes things get real sweaty…real quick. With each message I received last week…

This whole weekly newsletter thing has opened up a lot of unexpected doors for me. Here’s one: the little series I did on 12 Beliefs About Goals—well, I’ve decided to turn it into a book. Yikes! I just said that “out loud”! To a bunch of people. Well, at least I’m holding true to one of my beliefs…

It’s amazing what having a child will do for your life—and what you’ll discover in the process. I never thought I would find myself at—or excited about going to—a junior varsity ice hockey game. Yet, last night…

I’ll tell you my least favorite goal: “I want to lose ___ pounds.” It’s empty. It’s boring. It’s all too commonplace. And, from what I’ve seen, it doesn’t seem to work. When I think of a BIG, SCARY, HAIRY GOAL, I think of…

The list—my beliefs about finding success in the goal-chasing process—continues. I know you’ve been waiting with bated breath. But first a quick message from our sponsor: Get started on your BIG, SCARY, HAIRY GOAL…today! This past weekend…

This weekend, I have a keynote presentation: a BIG, SCARY, HAIRY GOAL that I’ve held since 2015. My tendency when preparing for a talk is to dive deep into research-mode. It’s both anxiety-provoking and exhausting. My conclusion: it’s a fear-based behavior. The other day, as I was deep in the weeds…

So, you’ve had a desire to do something for a looooong time. And, before you know it, years have passed and you’re still sitting with the same desire. It happens a lot. And, that’s where we’re starting this year…

Yesterday, I did a little data gathering: I went through each newsletter I sent over the past year to better understand my process—my journey. As things currently sit, just from these newsletters, I wrote approximately…

I’ve been playing a little game with myself lately. Or, should I say, poking fun at myself by calling out a Force that lives within me. There’s something I need or want to do—typically something that’s related to making progress on a goal—but when the time approaches to do that thing, my mind immediately starts…

I’ll be quick. Here’s the thing: change is hard. And, as Michael Bungay Stanier says, “hard change needs a new operating system. Despite striving for change, a lot of the time—without even realizing it—we’re incredibly committed to maintaining the status quo. Here’s a visual to chew on…

There were 24 sets of eyes on me. At that point in the training, complete strangers. “Will you stand up with me, Reed, and show me what you were doing?” No part of me wanted to stand up. I wanted to stay in my comfort zone: sitting down, elbows and arms firmly planted…

Sometimes those closest to us tell us the things we need—but maybe don’t want—to hear. “Reed, you play the victim role a lot.” I think that’s why I fell in love with Julie—the sweet nothings she’s been whispering in my ear since 2018…

In 2019, Gustav Iden won the Ironman 70.3 World Championships in Nice, France. Two years later, in 2021, he won the race again in St. George, UT. Meanwhile, his compatriot, Kristian Blummenfelt, was also racking up accomplishments: the 2020 Triathlon Olympic Champion, a world best time for the Ironman that same year, and then he was crowned…

I’m not really sure how to make sense of this: I keep seeing bald eagles. And, I’m seeing them at really weird times. Times when I feel incredibly present—in the moment—with what I’m doing. And, what I’m doing is…

Ezekiel walked into daycare by himself last Thursday. That day I also made it to his daycare, and then to my new office, without the help of GPS. Our recent move back to Minnesota from Florida has been much easier than the reverse direction we went in 2 years ago…

I get overwhelmed when I buy a new toothbrush—the wall of options paralyzes me. Geez, should I get the hard or soft bristle one? Oh, wait, there’s a medium one!? That one has different colored bristles—maybe that’s better!? Gosh, there’s one…

I started doing a little math this week. Running 4 miles takes me roughly 30 minutes. In the scheme of 24 hours, that’s not a lot of time. A little bit of work for a little bit of time. Little consistent steps…

This past Saturday I did something out of the ordinary for me. It was spurred by something I’ve learned about myself: I’ve got some work to do when it comes to developing a growth mindset. Namely, I have a habit of…